Case 03: Land Visions (Apr 2016)

About Project:

Land Visions land art project comprises an exhibition and a seminar in Wan Chai, and a charrette and a public art engagement tour in Lai Chi Wo.

Our Role:

As the official “Communications Partner”, we strategised and oversaw the promotion of all activities of the project, including tradition PR and Facebook promotion.

We managed the logistics for various activities of the project, organised the opening ceremony, and assisted in the exhibition set-up.

Our Tasks:

Press Relations:
– Press releases
– Media pitching
– Press tour
– Interview arrangement

Facebook Promotion:
– Event page management
– Content development

Exhibition Support:
– Set-up support and coordination

Opening Ceremony:
– Event management
– Invitation of and liaison with officiating guests

– Registration
– On-site logistics

Public Engagement Tour in Lai Chi Wo:
– Recruitment of participants
– Support in organisation of tour and art experience activity